Concept
Luminous salon color. Lasting satisfaction.
Keep professional color looking just-done, radiant with captured light.
Imagine keeping your hair in a constant state of just-stepped-out of-the-salon freshness. With Shiseido’s original Color Retention Technology, LUMINOGENIC hair care gives you the power to do just that. It controls light reflections, illuminating your hair with endlessly lustrous shine. It prevents fading, so your hair maintains the brilliant richness of your salon color. At the same time, it strengthens your hair’s resistance to damage and daily exposure, for a luminous shine the first day, and every day after.
Recommended for:
Those who want to make salon color last visibly longer to ensure shiny hair
Those who want lustrous hair